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Paid Media Brief
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Need a new digital presence?
Complete our simple briefing template below:
First Name
Last Name
Email
Phone
Brand
Date
The Important Stuff
Campaign Start Date
Campaign End Date
Marketing Objectives
List the specific measurables of what you want to achieve over the duration of the campaign.
Marketing Objectives
Increase Sales
Increase Brand Awareness
Increase Market Share
Increase Positive Brand Association
Other
Targeting Objectives
Age
Language
Location
Target Objective Checklist
Urban
Low Income
Middle Income
City Dwellers
High Income
Rural
KPI
E.g. Number of leads
KPI
KPI Value
E.g. R50 per lead
KPI Value
Secondary KPI's Optionally
E.g. Certain number of impressions, reach, cpc etc.
Secondary KPI's
Other Insights
List any demographics, psychographics, insights.....
Other Insights
Messaging
What should customers think/feel/do when they see the communication?
Messaging
Media & Platform Requirements
Media & Platform
Search
Facebook
Strategy
Google Display Network
Twitter
SEO
Real Time Bidding
Instagram
Reporting
Media Budget (EXCL. VAT)
Media Budget
Additional Comments
Additional Comments
Please send any additional info to contact@tag8.co.za
Send Brief
First Name
Last Name
Email
Phone
Brand
Date of Brief
The Important Stuff
Campaign Start Date
Campaign End Date
Marketing Objectives
List the specific measurables of what you want to achieve over the duration of the campaign.
Increase Sales
Increase Brand Awareness
Increase Market Share
Increase Positive Brand Association
Other
Targeting Objectives
Age
Language
Location
Urban
Low Income
Middle Income
City Dwellers
High Income
Rural
KPI
E.g. Number of leads
KPI Value
E.g. R50 per lead
Secondary KPI's Optionally
E.g. Certain number of impressions, reach, cpc etc.
Other Insights
List any demographics, psychographics, insights.....
Messaging
What should customers think/feel/do when they see the communication?
Media & Platform Requirements
Search
Facebook
Strategy
Google Display Network
Twitter
SEO
Real Time Bidding
Instagram
Reporting
Media Budget (EXCL. VAT)
Additional Comments
Please send any additional info to contact@tag8.co.za
Send Brief
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